Facebook seeks an experienced advertising and Product Marketing professional with strong background in product marketing and project management to drive vertical go-to-market strategy for our advertiser solutions. The successful candidate must have experience working with product & sales channels to drive successful product growth in a fast-paced Internet or online marketing company. They must thrive with cross-functional teams and exhibit excellent critical thinking and digital marketing skills. They must also have experience influencing senior stakeholders in a highly matrixed organization. Ideal candidates will be able ruthlessly prioritize and be busting with new ideas to drive influence in an increasingly growing sales organization. This is a full-time position based in Chicago, IL.
RESPONSIBILITIES • Drive regional Scaled segment go-to-market strategy, best practice awareness, sales enablement, and initiatives in service of product revenue growth for our advertising solutions • Partner with Sales teams and PMM to build vertical go-to-market strategies for highest priority product solutions • Position new advertising products and feature enhancements for an industry vertical • Prioritize, distill and surface market intelligence to shape future brand advertising products • Effectively communicate with leadership to distill and synthesize market feedback to product teams on new and existing advertising products • Define and scale best practices to drive optimal solutions adoption and new product activation • Build cross-functional relationships and prioritize work to efficiently deploy finite go-to-market capacity • Solve vertical challenges with scaled solutions • Partner with the Planning and Development team to develop and drive go-to-market through various channels (including PR, events, communication opportunities, etc.) • Develop product adoption initiatives for both internal (sales) and external (clients, agencies and Marketing Partners) audiences
MINIMUM QUALIFICATIONS • 6+ years of experience within digital market, focused on strategic mobile advertising • Demonstrated product marketing experience within web and mobile advertising and the experience to contribute at strategic and tactical levels • Knowledge of digital marketing, the industry & client objectives • Analytical experience and experience solving problems with data • Experience working with media and creative agencies • Track record of influencing behavior at variety of levels in the organization, including cross-functional managers • Customer service orientation and experience in a client facing capacity • Communication and presentation experience
PREFERRED QUALIFICATIONS • Product Marketing Experience, Financial Service or Education Vertical ExpertiseFacebook is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at firstname.lastname@example.org
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